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Writing | Editing | Strategic PR

About The Write Idea


Shannon Ballard Gorman, Owner & Writer

Communications professional with 20 years of experience and an extensive portfolio.


Providing cost-effective, flexible writing/copywriting, editing/proofreading, strategic public relations and integrated marketing communications consultation on a contract or project basis.


With a penchant for wordsmithing, a head for strategy and planning, and a love of helping people and organizations tell their stories, The Write Idea can help reach target audiences and accomplish goals.

Insight & Info

Good Ideas & The Right Words Can Accomplish Great Things

Services Offered:

  • Feature article writing
  • Profiles & testimonials
  • Marketing copywriting
  • Web content
  • Newsletters
  • Advertising copy
  • Copy editing
  • Proofreading
  • Media pitches & press releases
  • Public relations strategy
  • Ad campaign management
  • Integrated marketing communications

In Others' Words

"When it comes to our freelance lives, Shannon is a like-minded soul -- perfectionist, workaholic (in the best way), and creative even when dog-tired. She gives her all and hits her deadlines like no one else I know. I guarantee you will get your money's worth from her, she really is that good."

-- Joely Johnson Mork, MS, Experienced Editor, Writer & Content Producer


For my complete professional history, feel free to peruse my resume.

SBG Resume The Write Idea 2018 (pdf)


Let's Connect

Think you could use The Write Idea?

The Write Idea

48 E. Glenwood Drive, Latham, NY 12110, US

(518) 280-1642



9:00 am – 5:00 pm


9:00 am – 5:00 pm


9:00 am – 5:00 pm


9:00 am – 5:00 pm


9:00 am – 5:00 pm


By Appointment


By Appointment